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Amcor, a global leader in developing and producing responsible packaging solutions, is proud to collaborate with Riverside Natural Foods
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Introducing Mako Core 8.0: the Print SDK With a Revolutionary GPU-powered Rendering Technology
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adphos Hosts Expert Workshop on the Future of Coil Processing
On March 26–27, 2025, adphos Thermal Processing GmbH welcomed industry professionals to its headquarters in Bruckmuehl, Germany
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North American Direct Mail Printer Supercharges Production on their HP PageWide T250 Inkjet Presses with adphos aNIR® Drying Technology
A North American Direct Mail Printer is set to revolutionize its production capabilities by integrating adphos aNIR® drying technology into two of its HP PageWide T250 HD inkjet presses.
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BOBST Flexible-Packaging Technology Day set for Atlanta Competence Center April 29
Swiss printing and converting machinery giant BOBST announces its 2025 Flexible Packaging Technology Day
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Clariant Launches Ceridust™ 1310 to Address Carnauba Wax Supply Chain Volatility in Printing Inks
Clariant announces the launch of Ceridust 1310, an innovative wax solution designed to address the increasing supply chain complexities facing formulators
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LEEA appointed liaison for ISO/TC 96 Cranes Technical Committee
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Expert Advice
Marketing New Flexo Educational Program
- Published: June 01, 2008
RONKONKOMA, NY
The Foundation of Flexographic Technical Assn. (FFTA) has selected the corporate branding firm Sidewalk Designs to spearhead a marketing and promotional strategy for FFTA's newest educational initiative, the Technical Education Services Team (TEST).
The goal of TEST is to establish FFTA as the “gatekeeper” for the flexo industry's educational and training materials. The program will offer customized training, an FFTA Virtual Campus, and enhanced support for existing cosponsored seminars and events, as well as secondary and post-secondary programs.
Curricula will adhere to the principles and practices identified in FIRST (Flexographic Image Reproduction Specifications & Tolerances). TEST will offer a professional accrediting process for all existing flexo educators.
FTA/FFTA president Mark Cisternino says, “The products and services developed under the TEST banner will form the basis for the education of the flexo industry for years to come. Therefore it is of the utmost importance to develop a unique identity for the program — one that will accurately convey its message and objectives through a cohesive look and feel of all visuals.…We chose Sidewalk Designs because we believe it can implement the TEST message effectively and efficiently.”
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