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Platinum Press Opens New Jersey Facility

(News | New Products)

January 11, 2015, ... facility, we have also been investing in numerous nationwide advertising, marketing, public relations, and rebranding initiatives—all designed to help align our corporate image with our capabilities portfolio….” ...

Mondi's Pinch Pro Bag Supports Powdered Product

(Bag Pouch)

January 07, 2015, ... with Pinch Pro, and the other end designed to suit the packager’s chosen closing technique, whether sewing or another method. Branding Opportunities Abound In addition to superior material strength, ...

Colbert Introduces F=1 Patient Adherence Package

(Carton Box)

December 09, 2014, ... and customizable, MedLock EZ delivers significant branding and sustainability benefits due to its paperboard-based design. The package’s large printable area can be used for brand attributes as well as ...

Rondo-Pak Offers Multi-Media Packaging

(Carton Box)

December 09, 2014, ... engagement, improved communication for product information, and unique branding opportunities. The packaging is called ideal for starter kits, clinical trial packaging, and product launch kits. Printed ...

FPI Reports on Trends in Foodservice Packaging

(News | New Products)

November 27, 2014, ... the use of unique colors, shapes, and sizes that help to incorporate branding in a package. Clear (transparent) packaging was also mentioned, which focuses the visual cues on the foods and beverages, instead ...

Polyoak Switches to DoubleSided IML for Melrose Wedges

(Label/Tape)

November 17, 2014, ... they were looking for a total branding and packaging solution. The objective: greater visibility of the Melrose brand on the shelves. The solution: IML. Shorter production time as the label is molded ...

Mondi, Presto Collaborate on FlexZiBox

(Flexpack)

October 28, 2014, ... flexible, flat-bottom bags provide stability on the shelf and when stored in the home and offer extra branding real estate for boosting the visual appeal of a variety of applications including food, pet ...

PPC Awards | Cascades Boxboard Group Scores Package of the Year

(Carton Box)

October 27, 2014, ... base posts protect the eggs and add vertical strength), the new paperboard lid drastically expands the possibilities for branding; the hybrid egg carton features 45% more graphic space than traditional ...

Label PRomotion | Brand Design Shifts from Good Looks to Good Feelings

(Label/Tape)

October 07, 2014, Marketing communications expert Mark Lusky offers three tips to rethinking your branding in light of the movement toward "humanized" design Package and label design appeal appears to be shifting from ...

Pack Expo | The Next Generation of Package Printing Solutions

(Trends/Management)

September 24, 2014, ...  Sun Chemical (Booth 4969) will feature Sun Branding Solutions (SBS), the company's packaging brand lifecycle management agency. Through its ODIN Packaging Launch Software, Sun Chemical can manage all ...

IMDA Awards | In-Mold Decorating Assn. Honors 2014 Winners

(Label/Tape)

August 07, 2014, ... Fried Chicken's new snack menu last fall and was featured in Super Bowl commercials. The in-mold label features KFC's everyday branding and logo, and can easily be changed for promotional or seasonal artwork. ...

Verstraete Launches IML Innovations

(Label/Tape)

July 29, 2014, ... food markets have shown much interest. Various brand owners appreciate the extra branding and diversification opportunities offered by metallic IML. The transition from metal to plastic packaging using ...

Clondalkin Rebrands Two UK Businesses

(Flexpack)

June 29, 2014, ... is rebranding its two UK-based consumer packaging businesses. CB Packaging and AP Burt will trade as Clondalkin Consumer Bangor and Clondalkin Consumer Bristol respectively. The move follows several ...

Label PRomotion | Reports of Print's Demise Prove Greatly Exaggerate

(Print)

June 02, 2014, ... area where print continues to thrive is labels and packaging. And it’s not likely to go downhill anytime soon. Imagine a scenario where products sit on shelves without any distinguishing branding. In this ...

Emerald Packaging Enters Digital Print Market

(News | New Products)

May 19, 2014, ... States. The company will form a joint venture with OEC Graphics, Oshkosh, WI, leveraging OEC’s design and branding capabilities to head the sales and marketing of digital printing. The HP Indigo 20000 ...

Sun Chemical Showing Broad Line at Interpack

(Coating/Laminating)

May 10, 2014, Solutions include laminations adhesives, coatings, information tools, branding information, regulatory requirements, and more   DÜSSELDORF, GERMANY | Sun Chemical is showing what it calls a broad ...

Label PRomotion | Labeling Marijuana, Edibles Leaves Room for Promotion

(Label/Tape)

March 04, 2014, Here are 3 ideas to consider for branding in an industry that initially requires no promotion Marijuana purveyors in Colorado, generally considered the most progressive state for implementing retail ...

How To Get More Clicks with Online Advertising

(Marketing Mojo)

January 23, 2014, ... vendors. In doing your research, garner audience information and extract data about other advertisers expectations and results. Will your expectation be to get eyeballs on your message (branding) or to ...

Label PRomotion | Shock Value: Yea or Nay?

(Label/Tape)

January 21, 2014, ... needs to be addressed in the way that will most resonate. This can be very tricky if a one-size-fits-all branding/marketing strategy is applied. For example, audiences young, old, and everything in between ...

Label Printing | High-Volume Digital Production

(Label/Tape)

January 13, 2014, ... services to its customers. From branding and design to print production and management to fulfillment and distribution, TVC One provides complete packaging solutions to clients serving a host of markets. ...