Exclusive Tag & Label Survey Results
- Published: May 21, 2008
Madbury, NH | Chuck Martin, chairman and CEO of NFI Research conducted an exclusive survey among members of the Tag & Label Mfrs. Inst. for the association’s annual converter meeting held in Los Cabos, Mexico, last March 5-8. Covering such topics as the strength of the economy, employee size, optimism in the tag and label business, and other important concerns, the complete survey, with a 44% response rate, is shared below. For comparative data on similar subject matter, be sure to look for PFFC’s third annual Critical Trends survey which will be featured in the July 2008 print edition.
When it comes to the overall strength of the economy over the next 12 months, what do you believe it will do?
| Significantly increase | 0.0% |
| Somewhat increase | 27.3% |
| Stay the same | 25.8% |
| Somewhat decrease | 37.9% |
| Significantly decrease | 9.1% |
In the next 12 months, I expect the overall number of employees in my organization to:
| Significantly increase | 6.1% |
| Somewhat increase | 50.0% |
| Stay the same | 37.9% |
| Somewhat decrease | 6.1% |
| Significantly decrease | 0.0% |
When it comes to your personal level of optimism about the increase/growth of your business over the next 12 months, are you:
| Extremely optimistic | 22.7% |
| Somewhat optimistic | 63.6% |
| Somewhat pessimistic | 10.6% |
| Extremely pessimistic | 1.5% |
What are the biggest issues facing your organization today?
| New Markets | 80.3% |
| Business growth | 60.6% |
| Margin erosion | 59.1% |
| Finding good employees | 51.5% |
| Business efficiency | 42.4% |
| Lean manufacturing | 34.8% |
| Current economic conditions | 27.3% |
| Employee/management issues | 21.2% |
| Digital printing | 18.2% |
| Retaining good employees | 15.2% |
| Sustainability | 12.1% |
| Customer issues | 10.6% |
| Consolidation | 9.1% |
| Globalization | 9.1% |
| Supply chain consolidation | 7.6% |
| Lack of investment | 4.5% |
| Regulatory issues | 3.0% |
| Other | 3.0% |
| RFID | 1.5% |
When it comes to the overall strength of the economy over the next 12 months, what do you believe it will do?
| < $6 mill | $6-14.9 mill | $15-35 mill | > $35 mill | |
| Significantly increase | 0.0% | 0.0% | 0.0% | 0.0% |
| Somewhat increase | 28.6% | 23.8% | 23.5% | 42.9% |
| Stay the same | 38.1% | 19.0% | 29.4% | 0.0% |
| Somewhat decrease | 23.8% | 52.4% | 41.2% | 28.6% |
| Significantly decrease | 9.5% | 4.8% | 5.9% | 28.6% |
In the next 12 month, I expect the overall number of employees in my organization to:
| < $6 mill | $6-14.9 mill | $15-35 mill | > $35 mill | |
| Significantly increase | 4.8% | 9.5% | 0.0% | 14.3% |
| Somewhat increase | 42.9% | 57.1% | 52.9% | 42.9% |
| Stay the same | 38.1% | 33.3% | 41.2% | 42.9% |
| Somewhat decrease | 14.3% | 0.0% | 5.9% | 0.0% |
| Significantly decrease | 0.0% | 0.0% | 0.0% | 0.0% |
When it comes to your personal level of optimism about the increase/growth of your business over the next 12 months, are you:
| < $6 mill | $6-14.9 mill | $15-35 mill | > $35 mill | |
| Extremely optimistic | 14.3% | 33.3% | 23.5% | 14.3% |
| Extremely optimistic | 76.2% | 52.4% | 52.9% | 85.7% |
| Somewhat pessimistic | 4.8% | 14.3% | 17.6% | 0.0% |
| Extremely pessimistic | 0.0% | 0.0% | 5.9% | 0.0% |
What are the biggest issues facing your organization today?
| <6m | 6-15m | 15-35m | 35m | |
| Business growth | 76.2% | 71.4% | 47.1% | 14.3% |
| New Markets | 76.2% | 81.0% | 88.2% | 71.4% |
| Margin erosion | 71.4% | 42.9% | 76.5% | 57.1% |
| Current economic conditions | 47.6% | 9.5% | 29.4% | 14.3% |
| Business efficiency | 38.1% | 42.9% | 47.1% | 42.9% |
| Digital printing | 33.3% | 14.3% | 5.9% | 14.3% |
| Finding good employees | 33.3% | 61.9% | 64.7% | 42.9% |
| Employee | 28.6% | 23.8% | 17.6% | 0.0% |
| Lean manufacturing | 23.8% | 28.6% | 52.9% | 42.9% |
| Retaining good employees | 19.0% | 4.8% | 17.6% | 28.6% |
| Customer issues | 14.3% | 0.0% | 11.8% | 28.6% |
| Sustainability | 14.3% | 9.5% | 11.8% | 14.3% |
| Consolidation | 9.5% | 14.3% | 5.9% | 0.0% |
| Globalization | 9.5% | 0.0% | 11.8% | 28.6% |
| Lack of investment | 9.5% | 0.0% | 5.9% | 0.0% |
| RFID | 4.8% | 0.0% | 0.0% | 0.0% |
| Supply chain consolidation | 0.0% | 4.8% | 11.8% | 28.6% |
