75 Years for tesa
- Published: June 01, 2011
CHARLOTTE, NC | Company officials of tesa tape report this year marks the 75th anniversary of the first tesa-branded product being produced and made available by parent company Beiersdorf, Hamburg, Germany.
The brand got its name when Beiersdorf Co. held a contest among its employees to suggest brand names for its adhesive tape line. A secretary, Elsa Tesmer, submitted the word “tesa,” which represented a combination of letters within her name.
The brand name was legalized, and the first tesa-branded product, tesa Klebefilm, a transparent film-backed tape, hit the market in 1936.
What's happening at your company? Send your news to This email address is being protected from spambots. You need JavaScript enabled to view it..