Recycling Program Aimed at Customers

Published: May 01, 2008

JANESVILLE, WI

GOEX Corp., a manufacturer of printable custom plastic sheet, is combining two environmental concepts — sustainability and recycling — to keep product out of landfills and return salable product to customers. In the “zero landfill” policy, GOEX is able to pull back plastic sheet materials that have non-plastic components. For example, returned scrap from a card manufacturer may have been printed but also may have magnetic tape, overlamination film, signature panels, and more. GOEX says these materials now can be recycled back into a functional/printable plastic sheet customers can use again and again. GOEX president Josh Gray says, “It's a process of educating the customer to elevate what he may have previously considered to be trash into a recycled plastic sheet that has value and is useful. The value to the customer becomes having the ability to market recycled product.”

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