- April 22, 2007, pffc-online.com
AMSTERDAM, THE NETHERLANDS;AWA Alexander Watson Assoc. has released "Labeling Markets: European Market Study & Sourcebook 2006," a current, comprehensive labeling study. The study presents a market overview and opportunities for labelstock producers, material suppliers, and all companies involved in the product decoration and identification market. It now includes a complete reassessment of the labeling market:
- Self-adhesive labeling's market position is adjusted, taking into account that VIP segments do not compete as a product decoration alterative, but represent an important labeling segment in themselves.
- Glue applied labeling and wrap-around glue applied labeling are rationalized under a common definition, providing a higher level of clarity and a better understanding of the market position.
- Sleeving technologies are segmented according to applications, creating greater transparency in the different sleeving technologies' markets.