Catapult Opens Its Doors

ORLANDO, FL | Catapult is a new company specializing in three areas: self-adhesive, narrow web film, and linerless labeling. The company says it has been launched with the customer at the forefront, adding that it is pioneering a new way of working with a focus on setting new standards and is set to “disrupt the print and packaging industry” with a groundbreaking, under-one-roof solution to the market that combines seamless end-to-end service with unrivalled production capabilities.

Founder and CEO Mark Cook’s work in the industry includes a director and shareholder role at Paragon Print and Packaging, which he helped grow from a $2.5 million to a $240 million turnover business. He was also instrumental in the rapid growth of Equator, a packaging design agency that spans the US, UK, and European markets.

After helping Equator toward a successful acquisition deal, Cook decided it was time to invest in his next challenge. The result is Catapult.

Cook says, “We have a vision to create a unique, customer-focused business that will force change across the US print industry. Our team are aligned with this vision and will go out of their way to understand and deliver on our clients’ needs. We understand the pace of the FMCG market, as well as its specific demands. It’s called ‘fast-moving’ for a reason, and so as a business, our service has to be equally agile and responsive to match the requirements of our customers.”

The business has invested in a host of technologies including the XPS Crystal CDI from Esko, the Bellissima Digitally Modulated Screening (DMS) from Hamillroad Software, as well as what it says is the most advanced photopolymer plate technology from MacDermid. Two of the latest FA Nilpeter presses, as well as patented GTT anilox from Apex are also housed in the 56,000-sq-ft Florida site.

“Our commitment to innovation runs throughout our entire product offering, something that sets us apart from the competition,” says Cook. “Our family of technologies has been invested in with the customer in mind, to drive efficiencies and enable us to deliver at higher speed and lower cost than other vendors without ever compromising on quality.”

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