Avery Dennison Adhesive Suited for P-S Wine/Champagne Labels

Published: February 19, 2013

MENTOR, OH | Avery Dennison Corp. reports the introduction of the Aqua Stick Portfolio featuring Z3338, an advanced emulsion adhesive said to enable sparkling wine and champagne brand owners to effectively utilize p-s labeling materials on surfaces with heavy condensation. The portfolio features eight of Avery Dennison’s most popular wine facestocks, each paired with Z3338 adhesive and a recyclable PET liner.

The Z3338 adhesive reportedly provides in-line, wet-applied label positioning that improves operational efficiencies, including reduced line downtime and less product obsolescence.

“With Z3338, narrow web converters can provide sparkling wine and champagne brand owners an adhesive that maintains packaging integrity throughout the value chain, even in the most difficult conditions,” says Yaron Zimmerman, product manager–Specialty & Application Products, Avery Dennison Label and Packaging Materials. “Moreover, pressure-sensitive labeling, enabled by Z3338, opens up a new palette of choices for distinctive label design—elements of shelf appeal that are critical for success in this dynamic segment.”

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